Grow your ARPU and usage with embedded finance

Use Groov’s APIs to craft lending products into your workflows and UX - right where your customers need them. 

Get in touch to learn more

Why Embedded Lending?

A powerful solution to deliver commercial value for your platform and your SME customers

Grow Gross Merchandise Value

Drive greater volume through your platform by helping your customers fill their funding gaps

Boost 
Lifetime Value

Connecting your customers with available capital helps them grow whilst enhancing loyalty and retention

Add a new 
revenue stream

Unlock and maximise non-core ARPU by earning commission on lending deals

Lenders we work with

BYOL (Bring your own Lender)
BYOL (Bring your own Lender)

Why Groov?

A flexible SaaS solution with unbeatable lending options that’s risk-free to launch

Unmatched speed 
to market

Flexible SaaS solution that’s risk-free and low-cost to implement. We work with you to design and implement a tailored embedded lending solution to meet your business needs

Single API,
many lenders

Groov’s gateway solution enables you to offer your customers a range of products from a mix of lenders, increasing acceptance and providing access to the best deals

Always
customer-first

Built from the ground-up to prioritise the best interests of your customers. Our unique business model relies on SaaS fees for platform usage and flat fees for each loan

How Groov works

A powerful orchestration layer and end-to-end customer experience
connecting distributors and finance providers with SMEs

A powerful suite
of products

A modern and flexible orchestration layer and end-to-end customer experience
connecting distributors and finance providers with SMEs

Connections
Embedded Insights
Connect
Consent-based access to bank and payment account transaction data.
Insights
Predictive insights on future cash flow, sales, profitability, affordability, and likeliness to default.
Data Workflows
Embedded Lending
End-to-end Customer Experience
Covering everything from offers and applications to fulfilment and account management .
Lending Gateway
Capital agnostic solution connecting customers with multiple lenders and products via an API.
Flexibility
Platform and
developer suite
You can integrate and operate with Groov however you choose.
No-code hosted solution
APIs
SDKs
Plug-ins
Get in touch to learn more

Use cases for all types of platforms

Our platform can be used by any business that uses merchant data to streamline their customer journeys and risk decisions

SaaS Platforms
Non-Financial Platform

Maximise Average Revenue Per User (ARPU)

Embedded Insights
  • Embed revenue insights and predict funding needs for your customers
Embedded Lending
  • Seamlessly integrate an E2E experience within your current products, covering everything from offers and applications to fulfilment and account management
  • Connect your customers with multiple lending products from a range of providers
Business Banking
Financial Platform

Maximise ARPU without compromising on regulatory compliance

Embedded Insights
  • Embed revenue insights and predict funding needs for your customers
Embedded Lending
  • Seamlessly integrate an E2E experience within your current products, covering everything from offers and applications to fulfilment and account management
  • Connect your customers with multiple lending products from a range of providers
Payment Services
Financial Platform

Maximise ARPU without compromising on regulatory compliance

Embedded Insights
  • Embed revenue insights and predict funding needs for your customers
Embedded Lending
  • Seamlessly integrate an E2E experience within your current products, covering everything from offers and applications to fulfilment and account management
  • Connect your customers with multiple lending products from a range of providers
Marketplaces
Non-Financial Platform

Maximise Gross Merchandise Value (GMV)

Embedded Insights
  • Embed revenue insights and predict funding needs for your customers
Embedded Lending
  • Seamlessly integrate an E2E experience within your current products, covering everything from offers and applications to fulfilment and account management
  • Connect your customers with multiple lending products from a range of providers
Wholesalers
Non-Financial Platform

Grow customer loyalty

Embedded Insights
  • Embed revenue insights and predict funding needs for your customers
Embedded Lending
  • Seamlessly integrate an E2E experience within your current products, covering everything from offers and applications to fulfilment and account management
  • Connect your customers with multiple lending products from a range of providers

Getting started with Groov
is simple and risk-free

From initial engagement to a live implementation in less than 12 weeks
A bespoke service
to ensure your requirements and needs are met effectively
Minimal people and monetary resource commitment from your business to get started
Dedicated hands-on tech and product support post-implementation
Get in touch to learn more

Pricing

A transparent SaaS commercial model that flexes
based on your organisation’s size and usage

Trial
3 months
Start-up
Less than 5k users
Enterprise
More than 5k users

Book a demo

Tell us more about your objectives and we’ll show you how Groov can help

Get in touch